The Kanata North Business Association’s 2020 Discover Technata Tech and Talent Expo promised to be the largest ever, packing the Brookstreet Hotel with over 100 technology companies and over 2,500 local job seekers. But, in March the world changed. The global COVID-19 pandemic shook the community and caused major disruptions to local businesses.
The Kanata North Business Association postponed their annual career fair and focused on supporting their members by establishing the COVID-19 Business Resilience Fund. The fund initially provided digital transformation grants for some of the hardest-hit small businesses who struggled to remain operational during forced closures. Then, the association looked to the future.
Technology companies in Canada’s largest technology park were continuing to grow despite the general economic challenges of the pandemic. Tech talent was in short supply. Local business leaders recognized that the landscape of talent attraction and retention was changing fast. Kanata North companies had a unique opportunity to open their talent pool across the country and around the globe. To reach that talent, Discover Technata had to go virtual.
Today, Discover Technata is a full suite of talent programs designed to connect technology professionals with exciting Kanata North companies. The Discover Technata virtual career fair and campus roadshows allow our member companies to reach Canadian and International talent that would never have been able to attend the original in-person events. Together with an expanded Discover Technata website and job board, rich with stories about the people of Kanata North and their achievements, the new platform not only serves to attract new people to the area, but also to build pride amongst those that have already made Kanata North their home.
Welcome to Discover Technata. We hope you join us to live, work, play, and learn in Canada’s largest technology park, Kanata North.
The Transformation Team
Discover Technata is a service of the Kanata North Business Association. To plan and facilitate the digital transformation of Discover Technata and the ongoing talent marketing program, The Kanata North Business Association partnered with Pivot + Edge, a recruitment marketing agency based in Kanata, Canada.